Why subscribe?

I'm Sergey, a seasoned engineer, manager, executive (former VP R&D and VP HR), and currently working on AI at a Sweep.io. With over 12 years in tech—including building products for millions at Wix—I now focus on scaling teams, driving R&D excellence, and fostering mentorship.

Here I share insights on engineering leadership, team-building, recruitment, and navigating hyper-growth challenges. You’ll also find reflections from my journey throughout my career from software engineer to VP R&D and VP HR and back to hand-on engineering. I share practical tips for those aspiring to build impactful tech careers.

Subscribe for candid advice on driving both product and people to their highest potential in today’s evolving tech landscape.